Mega-hot and perennial cult favorite streetwear brand Fear of God has become extraordinarily successful despite—although some might say because—the fact that the indie line eschews traditional fashion industry guidelines. Founder and CEO Jerry Lorenzo has no stores, no formal training in fashion and does little advertising, and the brand does not follow the seasonal calendar for releasing collections. According to conventional wisdom, that sort of maverick behavior shouldn’t add up to positive word of mouth and viral social media fame that has enabled Fear of God’s annual revenues to top $200 million, but it does.
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The listing was held by Jonathan Nash and Stephen Resnick of Carolwood Estates
